Top 10 Bestselling Skincare Products of 2023 at Selfnamed
As Co-Founder of Selfnamed and Sustainability Officer at MADARA Cosmetics for nearly 15 years, my commitment to revolutionising the cosmetics business complements Selfnamed’s objective to providing organic, vegan, and sustainable white label skincare products to anyone who want to start their own skincare line.
I’ve seen brands rise and fall, products and ingredients come and go and what I’ve learned is that in the long run market favors simplicity and efficacy.
In the last decade there is a rising demand for active ingredients such Hyaluronic Acid, Ceramides, Lactic Acid, Tea Tree Oil, Alpha Hydroxy Acids (AHA), vitamin C, Bakuchiol (an impressive natural alternative to Retinol), Niacinamide, Glycolic Acid, and Salicylic Acid. These sought components meet a wide range of skincare demands, demonstrating the industry's trend toward solutions that address a variety of skin types and issues.
Source: Google, Date: SEP 2022 – SEP 2023, Regions: US, EU, UK and Canada combined, Language: English
Our bestselling products demonstrates our commitment to staying inline of industry trends by providing performance based products that align with changing customer tastes and the pursuit of effective, clean, and inclusive beauty solutions.
I am glad to share with you the Top 10 Bestselling Skincare Items for 2023 at Selfnamed. Join me as we discover the surprises and tried-and-true favourites that have characterized our success in the ever-changing beauty industry, as well as the market trends that have formed these incredible goods.
The Timeless Favorites
Anti-Age Day Cream
Our Anti-age Day Cream, a tried-and-true classic, continues to provide powerful anti-ageing properties as well as all-day hydration. It represents our commitment to provide effective products with long-term results.
Enduring popularity is due to a continuous consumer focus on age-defying skincare, which seeks effective and long-lasting results.
Sunscreen SPF30, with tint
Mineral based tinted sunscreen with SPF30 (high protection) is boosted with Omega rich Sea Buckthorn and Hyaluronic acid to give skin hydration.
Increased awareness of the necessity of sun protection, which is consistent with the growing emphasis on preventative skincare procedures.
Smoothing Eye Cream
A fresh feeling, silky cream texture will help tighten and smooth the skin around the eyes. Ceramides shield the skin with a protective barrier and help prevent the loss of moisture and improve firmness and elasticity.
Consumers are prioritising holistic skincare routines, which is driving an increase in demand for specialized eye care products.
Moisturising Day Cream
Our Moisturising Day Cream hydrates and nourishes, making it a crucial component of everyday skincare. It leaves the skin feeling silky and protected all day. Formulated with multi-molecular-weight Hyaluronic Acid and soothing Bisabolol to make your skin look exceedingly dewy and plump all day long.
Consumers prefer long-lasting, dependable formulas. This cream meets the demand for daily moisturising, along with the trend of stressing hydration and nourishment in skincare routines.
Purifying Mousse
The Purifying Mousse is a best-seller, particularly for those with oily or acne-prone skin. This mousse helps to clear deep pores and remove excess oil, leaving the skin looking clean and fresh.
Consumers with oily or acne-prone skin are increasingly looking for classic formulations that target specific issues. The Purifying Mousse distinguishes out because it provides a timeless approach to skincare for those battling with excess oil and pimples.
The Exciting Newcomers
All-In-One Facial Oil
The All-In-One Facial Oil is versatile and nutrient-dense, making it suitable for a wide range of skincare requirements and reflecting our commitment to holistic solutions.
Growing desire for multipurpose products that offer comprehensive care in a streamlined regimen.
Niacinamide Gel Moisturiser
The Niacinamide Gel Moisturiser is lightweight and moisturising, making it suitable for a wide range of skin types.
Hydrating facial gel, enriched with 5% Niacinamide, which is a multitasking skincare ingredient, a form of vitamin B3. Helps the skin to retain moisture, appear smoother and reduce the look of uneven skin tone and pigmented spots.
There is a growing preference for lightweight, non-greasy products, particularly among people with hectic lifestyles.
Botox-Like Peptide Serum
A groundbreaking anti-ageing solution without invasive measures, the Botox-Like Peptide Serum represents our commitment to innovation and effective skincare. Botox-Like Peptide Smoothing Serum is crafted with 1% Hyaluronic Acid and Ginkgo extract.
Consumers are increasingly interested in non-invasive anti-ageing treatments that are both effective and mild.
AHA Peeling Concentrate
The AHA Peeling Concentrate, a revolutionary newcomer, provides a powerful exfoliating experience while fostering a renewed and young skin.
With 10% Lactic Acid that helps to remove dead skin cells and promote skin renewal, revealing fresh and radiant skin. Helps to improve the look of tired, dull skin, reduces pigmentation spots and fine wrinkles. 1% Hyaluronic Acid ensures that your skin remains moisturised and supple throughout the exfoliation process.
Rising demand for exfoliating products, fuelled by a desire for brighter, smoother skin and an emphasis on skin rejuvenation.
Cleansing Foam
The Cleansing Foam is a must-have for everyday skincare routines, promoting clean and rejuvenated skin while adhering to our dedication to effective cleansing.
Growing awareness of the significance of thorough cleaning, as well as a preference for gentle yet effective cleaning treatments.
So that’s a wrap.
Thank you for being a part of our journey as we navigate the dynamic beauty industry.
As we move forward, I am excited to bring you more organic, vegan, and sustainable white label skincare products that harmonise innovation and sustainability.
May your skincare journey be unique and remarkable!
Anete 💓
How To Start Your Own Skincare Line Using Selfnamed
Selfnamed is here to help create your own skincare line by making the process as simple and seamless as possible. As soon as you decide on your ideal customer and product range, there are only a few simple steps to take:
Select product sample sets. You can choose from more than 30 high-quality, organic or natural certified skincare products made in Northern Europe.
Add your style. Selfnamed offers an easy-to-use design studio to create labels and packaging. You can work with pre-made print-ready templates or create your design from scratch. You can also choose our design service.
Start selling your products. There are no minimum orders, meaning you can easily adjust the volume to your needs.
Before making a custom order, we recommend looking at our sample set selection. These sets contain curated product lines for different skin types, letting you choose the best products for your brand. This way you can test the products — their consistencies, textures, fragrances, as well as packaging quality.
There are the basic steps on how to start a skincare line from the comfort of your home. Best of luck with your new endeavour!
